In recent years, whole-wood custom home brands have quietly emerged in Fuzhou. Yan Weiwu, a representative from Yipin Home Furnishing, mentioned that these brands began to show growth in both quantity and scale about two or three years ago, but the pace has accelerated significantly this year, marking a period of rapid development. What exactly is a whole-wood custom home? And why has it gained popularity so quietly?
The current state of the whole-wood custom home market has entered a phase of rapid expansion. As the name suggests, these brands offer tailor-made solutions for various wooden home products, ranging from floors, doors, stairs, wall panels, ceilings, cabinets, wardrobes, and more. These services are primarily aimed at high-end consumers living in larger homes with higher floor levels. For instance, Guangyang Libu’s showroom feels like a palace, with every element—floors, stairs, doors, wall panels, and even wine cabinets—showcasing a consistent style that highlights their comprehensive offering.
Compared to selling finished products, custom-made solutions require more detailed measurements, production, and communication with clients. This leads to certain geographical limitations for the brand. Therefore, most customized home furnishing experience centers are local brands such as Guangyang Libu, Kashijie Wood, and Yipin Home Furnishing. Meanwhile, national brands like Living Homes and TATA dominate in other regions.
One key reason behind the rise of whole-wood custom homes is the growing demand for “one-stop†shopping experiences. Wooden home furnishing companies can now produce custom-designed wood products that match the specific needs of each consumer. This not only allows for a seamless integration of different wood-based items but also offers a convenient solution where customers can purchase everything they need in one place, saving time and effort.
Moreover, whole-wood custom home products come with excellent pre-sale, during-sale, and after-sale support, making the process much smoother for consumers. The concept of “one-stop†service aligns well with today’s consumer preferences, as many find it challenging to coordinate individual products like doors or stairs on their own. To meet these evolving demands, companies are continuously innovating and launching upgraded products that better suit modern lifestyles.
Today, the product range includes floors, wardrobes, wooden doors, wall panels, and more. These items are displayed in experience stores, allowing customers to visualize the real-life environment of their space. They can also enjoy 3D apartment design experiences online, make appointments, and view physical samples offline. This helps avoid the common issue of liking an item in the moment but finding the overall look uncoordinated later.
Additionally, the “one-stop†marketing model addresses the challenge of low sales per square meter seen in traditional building material markets. By showcasing a full range of products, manufacturers can reduce store rental costs and provide a more immersive shopping experience.
Looking ahead, competition in the whole-wood custom home market is intensifying, with brands targeting the high-end segment. Industry experts note that the past few years have brought a slowdown in the home furnishings market, with shrinking profit margins in the low-end sector due to price wars and group buying promotions. High-end consumers, however, remain less affected due to their strong purchasing power, making this segment increasingly attractive for brands.
Wooden products, being inherently premium, combined with custom craftsmanship, command higher prices than mass-produced alternatives. This allows for better profit margins compared to simply selling standard doors or furniture. In response to these market dynamics, manufacturers are expanding their product lines and focusing on value addition to enhance competitiveness.
As the industry evolves, the trend toward whole-wood custom homes continues to gain momentum, signaling a shift in how consumers approach home decoration and interior design.
The PHROXI Metal handle kitchen faucet have Stainless steel spring.For cleanup and prep, the Kitchen Faucet moves with you, thanks to its flexible coil feature and pull-down spray.
Kitchen Faucet,Kitchen Taps,Kitchen Faucets,Kitchen Sink Faucets
HESHAN CAIZUN SANITRAYWARE CO.,LTD , https://www.caizunsanitaryware.com